Crush It – Gary Vaynerchuk

Crush It! by Gary Vaynerchuk

I recently finished Gary’s book Crush It.  Stick with me on this review because despite my feelings toward it as a business book, it has a lot of value that I want to talk about.

It’s a short business book that I would say is just above average benefit to me as it focused on technologies that I’m already well familiar with and it at points appears to be a bit dated at times, but I realize it was written a few years back which is ages ago in the fast moving world of social media.  So just as a pure business book, I can recommend it if you want a quick read, but nothing revolutionary here.

However, my real point in writing this review is not the material it presents, but how it got me thinking about my life.  I talked about this a few days ago indirectly and as I was finishing the book, I kept thinking back to the main point….find your passion and live it.  Life is too short not too.  I’ve struggled with that a bit.  There are a lot of things I enjoy doing, from hobbies, to work, to family activities.  But what is my passion?

Will that passion become my lively hood?  Not sure, but I think that if something is my passion, something that I would do for free, it would be almost difficult to not be able to make a living from it.  This is something that we should all seriously think about and evaluate in our own lives, what is our passion.  Leo from ZenHabits gives us a nice little guide to finding your passion that is worth reading and following.

I’m looking forward to the journey of finding my passion, I may already be living it without recognizing it, but the end result will be so rewarding and life so fulfilling, that I’ll have no choice but to crush it!!


What is your Passion?

What is your passion?  What is it that you love to do and could spend all your time doing without getting paid if that was possible?  That’s a tougher question to answer than you may think.  I’m reading through a book now called Crush It by Gary Vaynerchuk and in the first few pages I come across this quote:

Live your passion.  What does that mean, anyway?  It means that when you get up for work every morning, every single morning, you are pumped because you get to talk about or work with or do the thing that interests you the most in the world.  You don’t live for vacations because you don’t need a break from what you’re doing — working, playing and relaxing are one and the same.  You don’t even pay attention to how many hours you’re working because to you, it’s not really work.  You’re making money, but you’d do whatever it is you’re doing for free.

Wow…there’s not much more I can add to that.  What a powerful statement.  He goes on a few sentences later to say something else that struck home with me.

You spend so much time at work, why waste it doing anything other than what you love most?  Life is too short for that.

So that is up through page 3.  Can’t wait to finish the rest of the book to see what other nuggets I can find.

Homework for the night….sit back and honestly think…what is your passion?  Be honest with yourself, what get’s you excited when you talk about it with others?  What can’t you wait to share with others?  If you can’t say that about what you’re doing, you have to question whether that is your passion.